Why AI Isn’t Replacing You—It’s Freeing You

Why AI Isn’t Replacing You—It’s Freeing You written by Jarret Redding read more at Duct Tape Marketing

The Duct Tape Marketing Podcast with Keith Lauver In this episode of the Duct Tape Marketing Podcast, I interviewed Keith Lauver, a serial entrepreneur, product launch expert, and founder of Atomic Elevator—an AI-powered marketing company behind Ella, a high-definition marketing platform. With six startups and over $34 million in product launches under his belt, Keith […]

How Businesses Can Thrive in Uncertain Times written by John Jantsch read more at Duct Tape Marketing

The Duct Tape Marketing Podcast with Bill Canady

In this episode of the Duct Tape Marketing Podcast, I interviewed Bill Canady, seasoned business leader and author of From Panic to Profit. Bill has spent over 30 years driving business growth, leading industrial and consumer companies, and refining strategies that help businesses navigate uncertainty. He founded the 80-20 Institute to help organizations maximize efficiency, optimize operations, and scale profitably.

During our conversation, Bill shared invaluable insights on how businesses can not only survive but thrive during uncertain times. We explored the power of the 80/20 principle, the importance of business optimization, and why leaders must embrace change to maintain business efficiency and maximize profits.

Bill’s insights provide a practical roadmap for scaling a business while mitigating risks. By focusing on efficiency, strategic growth, and adaptability, businesses can turn uncertainty into opportunity.

Key Takeaways:

• Embrace the 80/20 Rule – Focus on the 20% of customers, products, and efforts that drive 80% of your revenue growth. This business strategy ensures efficiency and profitability.
• Optimize Before You Scale – Scaling without first improving operational efficiency can amplify inefficiencies. Businesses must earn the right to